La Wai Paka Consumer awareness and public advocacy

The Truth About Sunscreen — What They Don’t Want Us to Know

La Wai Paka homepage art featuring a waterfall, tropical flowers, an underwater reef scene, and public-interest advocacy themes.

A public-interest landing page

La Wai Paka began as a product mission. It has grown into a public-facing effort centered on transparency, consumer awareness, and reform-minded education.

Mission

Built from conviction, not trend.

I started La Wai Paka with a clear mission: to create an all-natural, food-grade sunscreen that I could truly feel good about putting on skin and into the world.

What began as product development became something larger: a demand for transparency, consumer education, and a more honest public conversation.

Continue reading the full letter →

“This brand is no longer only about creating a product. It is about exposing a problem, starting a public conversation, gathering consumer stories, supporting research and development, and building the kind of awareness that can eventually force this industry to change.”

Explore

Three ways to engage

Consumer Reports

A moderated public page for stories, photographs, and personal experiences submitted by consumers who want their voices documented and seen.

View the page structure →

Proposed Bill

A dedicated page for draft legislation, plain-language summaries, supporter updates, and public calls to action around aerosol spray sunscreen reform.

Read the outline →

Sun Exposure Guide

A practical page focused on non-product-centered sun management habits such as shade, timing, clothing, and environmental awareness.

Open the guide →

Stay connected

Email signup and contact

This section is now designed as a real outreach hub: one side for supporters joining updates, one side for direct contact, and a clear place to route consumer stories, media inquiries, and advocacy communication.

Direct contact

Send a message

Use this for media inquiries, legislative outreach, collaboration requests, or general contact.

Direct email contacts General: contact@lawaipaka.org
Stories: stories@lawaipaka.org
Press: press@lawaipaka.org

Consumer reaction stories and photo submissions should go through the dedicated Consumer Reports page.